Top 5 Social Networking Apps in Oceania Q1 2024: Unified Platform Performance

The first quarter of 2024 saw intriguing trends among the top social networking apps in Oceania. Below, we dive into the performance of Threads, WhatsApp Messenger, Facebook, Messenger, and Telegram Messenger.

Threads from Instagram, Inc. experienced a fluctuation in weekly downloads, starting strong at 90K in early January and hitting a low of 63K in early March, before surging to 107K by mid-March. The app also saw a notable rise in weekly active users, growing from 731K to 1.2M over the quarter.

WhatsApp Messenger maintained consistent weekly downloads, peaking at 85K in late February and fluctuating around 60K to 85K throughout the quarter. Its active user base remained stable, hovering around 8.7M to 9M.

Facebook had steady weekly downloads, with a notable peak of 75K in early March. Weekly revenue showed a slight decrease from $48K in early January to $43K by the quarter's end. Active users remained relatively stable, averaging around 22M.

Messenger showed significant growth in downloads, especially in early February with 119K, and continued to rise, reaching 86K by the end of March. Revenue fluctuated slightly, averaging around $700 to $800 weekly. Active users peaked at 24.1M in mid-February before slightly declining to 22.5M by late March.

Telegram Messenger saw a steady increase in weekly revenue, peaking at $15K in late February. Weekly downloads remained consistent, fluctuating between 29K to 36K. Active users maintained stability, averaging around 750K to 810K throughout the quarter.

For more detailed insights and analysis, visit Sensor Tower.